Services
- Optimisations of individual product pages to ensure they provide relevant information to search engines and customersÂ
- Site structure and taxonomy auditing to ensure that user journeys are clear and navigable, and that product category setup is optimal for search engine discovery
- Crawling and indexing management to ensure that search engines are looking in the right places and focusing on priority product SKU URLs
- Structured data deployment such as reviews, pricing and available to ensure more prominent display in search engines
- CRO optimisation to ensure that product pages are user-friendly and are designed with conversions in mind
- Brand positioning and content strategy to inform blog and guide content that stands out alongside industry competitors